OUR SERVICES

We are not your standard cookie-cutter agency…everything we do is created custom to best fit your needs. We understand that not every company has the same needs,goals, or budgets and we excel in developing customized solutions to fit your needs. Whether you need an end-to-end digital marketing package or just a few key services to support your team, we’re able to meet your needs.

WEBSITE DESIGN & DEVELOPMENT

More than 85% of shoppers research online before going to the store.  Reaching these potential buyers requires a website built for mobile traffic and one that helps build a stronger internet ranking.

 

It is not enough to be found on the internet anymore you need to be found first. Your new front door is your website and digital footprint.

 

Your website is the center of your digital presence. It’s one of the few places on the internet where you can deliver your brand’s message free of distortion or distraction.

Brooks Advertising’s web development services are perfect for brands at any stage.Our web development team can help you build your brand’s website from the ground up.

 

We specialize in building websites that tell a unique brand story while meeting the expectations of today’s consumers.

If your website is already built but isn’t performing to expectations, we can perform a detailed audit and work with you to improve site architecture, design, and responsiveness.

DISPLAY AD CREATION & STRATEGY

Also known as a banner ad, this is a form of online paid advertising that is designed with an image and copy. Viewers can then click on the image of the promotion and be taken to the corresponding landing page on your business website.

rETARGETING

Retargeting, is a form of online advertising that helps you keep your brand in front of consumer traffic after they leave your site. Most websites show only 2% of web traffic converts on the first visit. This tool is designed to help influence the 98% of users who don’t convert immediately.

PRE-ROLL

When viewers load a video they do so with intention and active engagement, before their chosen video plays that attention is focused on whatever message occupies the player. Our experts can create an online video advertisement that ties into your complete marketing strategy that plays before the start of an online video and engages your online audience.

EMAIL MARKETING

We bring your business’ message to life through a striking mix of graphics, text and links directly to consumers who may have never heard of your business or considered your products, but are knowledgeable and interested in your business’ area of expertise. We can target specific demographics and build your reach or send out your monthly newsletter…the possibilities are endless.

SEARCH ENGINE OPTIMIZATION & MARKETING

More than 60% of website traffic starts with a search engine query. For some companies, organic Search Engine Optimization (SEO) is the best way to drive new customers to your website. In other cases, paid search can create better results, and sometimes, it’s a little bit of both.

Either way, you want to be on the first page of search engine results page — but do you know for which keyword phrases?

 

Results vary from search term to search term, and even the slightest variation of a phrase can mean the difference between hundreds of views and thousands of views.

Pay-Per-Click (PPC) puts your brand at the top of search results for queries relevant to your brand and audience. This valuable advertising real estate can provide an immediate source of targeted traffic to your website, driving conversions and contributing to revenue growth.

At Brooks Advertising, we have extensive experience utilizing PPC to drive growth for our clients. Our approach to PPC is data-driven, which allows us to position campaigns that focus on efficiency and constant improvement.

All of our SEO and SEM services include: Strategy development, research, campaign setup, reporting, and ongoing optimization.

We use a methodology of techniques, strategies and tactics to increase the amount of visitors to a website by achieving high-ranking placement in the search results of search engines.

 

SEO isn’t just about target phrases, either. With search engines like Google constantly updating their algorithms, SEO requires a focused on-site and external strategy to achieve best results.

With millions of businesses out there competing for the same leads, it has never been more important to advertise online. Search engine marketing is the most effective way to promote your products and grow your business.

SOCIAL MEDIA MANAGEMENT & ADVERTISING

Social Media has changed how brands communicate with their audiences forever. Whether your business is a B2B or B2C brand, social media is a powerful way to build brand awareness, build a positive image, and drive lead generation.

 

More than 1 billion people use social media every day, and platforms like Facebook, LinkedIn, and Snapchat have sophisticated advertising platforms that can help you grow your audience.

We specialize in strategic social media campaigns that focus on building and protecting a positive brand image, creating loyalty among fans, and driving new leads for your business.

 

Our data driven approach ensures that you understand the true ROI of your social media efforts, and our team works tirelessly to improve the return on your investment in social media.

REPUTATION MANAGEMENT

These days websites are no longer online brochures. User-generated content is a must, and regular interactions on social networks are vital to any business success.

 

If someone writes something negative about your company online, it can put you at a serious disadvantage especially if you’re not aware of it. Our team makes sure to create balance, counteract misleading messages, and allows your business to put its best foot forward.

DIGITAL CONTENT & VIDEO

Content is the king of today’s marketing environment. The most successful brands in the world have developed detailed content strategies that help them inspire, entertain, and educate their target audiences.

 

At Brooks Advertising we specialize in helping our clients plan, produce, and promote content that drives audience engagement and conversions. Whether you’re producing blog posts, images, or videos, Brooks Advertising can be trusted to support your content marketing efforts.

TRADITIONAL ADVERTISING

Traditional advertising is a wide-ranging category that includes the advertisements that we see and hear every day. Most traditional marketing strategies fall under one of four categories: print, broadcast, direct mail, and telephone. We have over 25 years of experience planning, creating, producing, and executing these types of campaigns. We provide complete creative and production for print, TV, radio, online, outdoor. Including media planning, buying/negotiation, talent, photography or video.

MEDIA BUYING

Media planning and buying is the process of strategizing, negotiating, and buying ad placements.

 

Not only do we work tirelessly to get you the best price for the initial buy, but also continue to optimize the performance throughout the entire campaign to ensure your dollar stretches further and your message reaches more consumers.

Advertising has changed, it takes more to reach your buyers and planning is everything! Media buying and production are a small part of what makes you stand out in a market and grow. How you use media in your overall marketing plan is critical.

COMMERCIAL CREATION

Starting with a concept, we research and create custom copy to get your message across the airwaves.

 

We are a full service agency which means we do it all: write, produce, shoot, and edit your commercials.

 

By doing this we cut out the middle men and deliver a fantastic product at a fraction of the cost.

Branding

Branding is more than a logo!  Effective branding includes naming and trademarks, color palettes, graphic themes, messaging, and of course logos. Our team of talented designers can create a beautiful logo and brand to encapsulate your business purpose and goals.

CONSULTING

Brooks Advertising also provides management consulting to help organizations improve their performance and efficiency. We analyze businesses and create solutions while also helping these companies meet their goals.

EVENT MARKETING

For trade shows and events let Brooks Advertising provide you with breakthrough exhibit design, bold graphics, interactive promotions, and pre-show communications. Drive exhibit traffic and generate leads with at-show promotions and contests

PR & publicity

Use our high profile PR and media relations to build awareness, fast! Including news releases, interviews, article placement, guest appearances, and press  events.

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Marketing in Arkansas

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